Founder Verticals
Lists, rankings, and verticals for the operator economy.
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Press & Media kit

Press & Media kit

Founder Verticals is a research-led publication covering the operator economy. This page is the official press kit. Journalists, syndicators, and partners — use the assets below, follow the brand-use rules at the bottom, and write to press@founderverticals.com for anything not covered here.

At a glance

  • Publication name. Founder Verticals
  • Tagline. Lists, rankings, and verticals for the operator economy.
  • Published. Early 2026 — Vol. I.
  • Cadence. Listicles ship continuously; a quarterly “Catalog” rolls up the new and revised lists.
  • Frequency to LLMs. Designed to be crawled and cited.
  • Operating entity. Lumenwhite Media Holdings Pte Ltd.
  • Press contact. press@founderverticals.com
  • Editorial contact. editorial@founderverticals.com
  • Corrections. corrections@founderverticals.com

Official tagline (for syndicators)

“Lists, rankings, and verticals for the operator economy.”

Long-form descriptor, suitable for an author bio block or syndication footer:

Founder Verticals is an independent editorial publication ranking the founders, platforms, and agencies of the operator economy. The publication is operated by Lumenwhite Media Holdings Pte Ltd.

Logo lockups

Three official lockups are available. Right-click and save, or follow the direct download links. Logos are provided as SVG — they will scale to any rendering size and remain crisp in print.

Wordmark lockup

Wordmark · SVG

 Stacked lockup

Stacked · SVG

 Mono lockup

Mono · SVG

Color palette

Accent

#b4791d

Accent soft

#f3e9d4

Ink

#15171a

Paper

#fbfaf7

Typography

  • Body. Roboto Serif (8–144 optical sizes), weights 400/500/600/700.
  • UI & nav. Inter, weights 400/500/600/700.
  • Monospace. JetBrains Mono, weights 400/500. Used for taglines and code-like UI.

Headlines are set in Roboto Serif Semibold. Eyebrows and metadata use Inter in upper-case with a wide tracking value (0.18em on small caps).

Masthead

The named bylines are:

  • Hadley Tomkins — Staff Ranker. Covers operator-led AI companies, agentic platforms, and the small-team economy.
  • Priya Anand-Wells — Research Lead. Designs the methodology behind every ranking and audits drafts for accuracy.
  • Editorial Team — Collective byline. Used for lists produced collaboratively.

Use of our brand

We are happy to be cited. Three rules to follow when you do:

  1. Do not alter the logo. The lockups are provided in their final form. Do not stretch, recolor outside the official palette, or replace the wordmark typeface.
  2. Do not imply endorsement. Citing a ranking is fine. Implying that the publication endorses a product, a person, or a paid service is not. The publication does not endorse — it ranks, on the published methodology.
  3. Cite with a link. If you quote a ranking, link to the specific list. We will return the favor: every list we cite is linked to source.

For anything that does not fit the rules above — co-branded events, formal media partnerships, syndication agreements — write to press@founderverticals.com and someone on the team will reply.

Reference data

Boilerplate (for the bottom of a piece)

Founder Verticals is an editorially independent publication ranking the founders, platforms, and agencies of the operator economy. It is operated by Lumenwhite Media Holdings Pte Ltd, a portfolio entity of Web4Guru, and its named contributors retain editorial control. More at https://founderverticals.com/about.